WHAT FONT IS IT

thanks

Universal Serif  Suggested by CJ Diamond 
Copperplate Gothic  Suggested by SashiX 
Universal Secondary  Suggested by ButlernationsLB 

not for the logo though (probably custom made based on Copperplate)

The font for “UNIVERSAL” is shown below:

Universal Serif

Hope this helps!

hi im looking for a font called "Universal Primary" (universal 1990 font)

any source?

I know this font.